NCI Blog

NCI launching new computing courses with IBM partnership The following article appeared in the print and online version of the Irish Times on Monday 24th August by Jonathan Keane:

From the Media & Marketing section of the Sunday Business Post, August 16th 2015, by Colette Sexton: The National College of Ireland’s brand was designed to emphasise the practicality of its courses and promotes its closeness to industry, according to its marketing team. The college’s advertising campaign ramps up throughout the summer months, using real-life testimonials from different types of students across all media: print, TV, video on demand, cinema, digital, radio and outdoor. The college, based in Dublin’s International Financial Services Centre, also runs a programme of events throughout the summer at its city centre campus, intended to help people progress in their education and career. It has a strong focus on inbound marketing: the NCI blog and website, ncirl.ie, are regularly updated with new content and it has a presence on Twitter, Facebook and Instagram. NCI’s Schools of Business and Computing have both introduced several new courses this year including a part-time BA Honours in Psychology, BA Honours in Early Childhood Education and BA Honours in Technology Management. There was specific advertising activity to support these along with the suite of courses NCI is offering free-of-charge to jobseekers, under Springboard+. Griffith College, DCU,and the University of Limerick are also featured in the article. Interested in marketing and branding? Check out our top tips for how to get ahead in marketing, navigating the marketing interview maze, or take the next step with NCI's MSc in Marketing or BA Honours in Marketing Practice.

Missed out on NCI’s recent events, the Go Further sessions? Not to worry, we’ve got the highlights here on video for you, to catch up on at your leisure.

Want to further your education and career? Or help a loved one realise their potential? Would an educational bursary help?

Pictured: Course leaders Sinead Matson (left) and Dr. Arlene Egan (right) at the launch of the new BA programmes

Sinead Matson is a specialist in Early Childhood Education, with a particular interest in play. She is also the Course Director for NCI’s new BA Hons in Early Childhood Education, and has a background in Montessori teaching. In advance of the launch of the new BA, she poses the question, “What piece of advice would you give yourself as you started out in your education and training?” I like books. I like books, instructions, policies and procedures. I like to know what I’m doing and when I’m doing it. I like check lists, action lists, task lists. Scrap that… I like lists. Yes I’m “that” person! I cannot tell you the satisfaction I get from checking off a completed task or the comfort of knowing my next step. I do not like the unknown. Not only do I not like it but I’ve been known to let it hold me back.

Getting caught up in the daily tasks of the 9-to-5 grind can be a great distraction from developing a strategic career goal. While focusing on the here and now it’s hard to take a step back and consider the bigger picture.